- What to sell on Amazon?
- Curious about what’s hot on Amazon as of February 2024?
- Amazon’s Top-Selling Categories
- Let’s uncover the secrets behind the best-selling products on Amazon.
- 5 Key Strategies to Choose Products That Sell
- Where to Find Profitable Amazon Products
- Utilize Amazon’s Resources
- Top Platforms for Sourcing Products
- Third-Party Product Research Tools
In this blog, we're going to cover:
- What to Sell on Amazon: We’ll explore various approaches to pinpointing products that not only have high sales potential but also align with your business model and goals.
- Amazon’s Top-Selling Categories: Discover which categories are the hottest on Amazon as of February 2024, and see what these trends can tell us about consumer interests throughout the year.
- Uncovering Secrets of Best-Sellers: We’ll dissect what makes the best-selling products on Amazon so irresistible to consumers. By understanding their success, you can better position your own products.
- Five Key Strategies to Choose Products That Sell: I’ll lay out five fundamental strategies that will help you identify products that strike the perfect balance between popularity and profitability.
- Where to Find Profitable Amazon Products: Learn where to look for hidden gems and how to spot the next big thing before it becomes a sensation.
- How to Research Products for Amazon: We’ll talk about the nitty-gritty of product research, showing you how to analyze potential and mitigate risk.
- Utilizing Amazon’s Resources: Maximize the tools and data that Amazon provides to refine your product selection and strategy.
- Leveraging Third-Party Product Research Tools: Unveil the potential of external tools that offer advanced insights and competitive intelligence.
This blog will guide you through everything from finding out what’s currently selling best on Amazon to using the latest tools to help you sell smarter. It’s designed to give you a clear understanding of how Amazon works and how you can make it work for you.
We’re all about helping you figure out a solid plan to make money on Amazon. So, let’s dive in and explore what products you could be selling in 2024.
Ready to start?
Here we go!
Here’s a killer tip for finding a product to sell on Amazon…
Here’s a killer tip for finding a product to sell on Amazon: dive deep into customer reviews of similar products. Look for the ‘wish list’—what folks say they wish was better or different. That’s your gold mine for creating something that stands out. It’s like solving a puzzle they didn’t know they had!
What to sell on Amazon?
Thinking about setting up shop on Amazon?
It’s like every product you can think of is already playing in Amazon’s massive sandbox.
Got something in mind?
It’s probably there.
And if you’re wondering about something super unique, don’t be too surprised if Amazon’s already got it.
That’s the dream, right?
Here’s the thing, though: you’re not the only one playing this game.
Everyone’s on the hunt for that sweet spot — something cheap to get hold of but sells like crazy. And guess what? You’ve got a whole crowd of sellers with their eyes on the prize.
Welcome to the big leagues!
Curious about what's hot on Amazon as of February 2024?
They’ve got everything sorted into more than 40 different categories, from Baby stuff to Beauty, Electronics, Kitchen gadgets, Outdoor gear, and even Video Games.
Now, let's have a look at what's topping the charts on Amazon as we kick off 2024:
Best Sellers in Baby:
Pampers Diapers Size 4, 150 Count
for all your diaper stocking needs
Best Sellers in Clothing, Shoes,
& Jewelry:
Crocs Unisex-Adult Classic Clogs
yes, they’re back!
Best Sellers in Health &
Household:
Amazon Basics AA Batteries
because those toys won’t power themselves
Best Sellers in Camera & Photo Products:
Wireless Ear Camera Microphone
for some epic camera action
Best Sellers in Software:
Norton 360 Deluxe 2023 Antivirus software for 5 Devices
safety first!
Best Sellers in Video Games:
$10 PlayStation Store Gift Card
perfect for summertime birthday surprises
So, there you have it – a sneak peek into the Amazon chart-toppers of the moment.
Alright, when hunting for that perfect Amazon product…
Alright, when hunting for that perfect Amazon product, keep these three things in mind: competition, demand, and profit margins. You don’t wanna jump into a shark tank, aim for something people actually want but isn’t swamped yet, and make sure the numbers add up so you’re not just spinning your wheels.
Amazon's Top-Selling Categories
Let's look at the 10 most popular categories on Amazon that show us what customers are really into:
Electricals 28.6%
Electronics and gadgets dominate this category, reflecting our tech-driven world.
Fashion and Apparel 25.7%
Clothing, accessories, and footwear thrive in the convenience of online shopping.
Leisure and
Entertainment 12.3%
Books, games, movies, and more cater to consumers’ leisure and entertainment needs.
Home and DIY 10.4%
Clothing, accessories, and footwear thrive in the convenience of online shopping.
Other 6.4%
The “Other” category is diverse, showcasing the wide variety of items available on Amazon.
Health and Beauty 6.6%
Beauty and health-related products enjoy consistent demand among consumers.
Edible Grocery 3.6%
Online grocery shopping convenience contributes to the growth of this category.
Household and Pet Care 3.3%
Essential products for homes and pets maintain popularity on Amazon.
Office 2.6%
Office supplies and equipment, crucial for businesses and remote workers, make their mark.
Toys and Gam 2.6%
Toys and games for all ages remain in high demand, especially during gift-giving seasons.
Amazon offers a vast array of products beyond these categories, providing ample opportunities for sellers.
Okay, so you’re scouting products to sell on Amazon?
Okay, so you’re scouting products to sell on Amazon? Don’t just stick to one spot. Alibaba and AliExpress are like the big leagues for bulk buys, perfect for keeping costs low. But don’t sleep on Lazada, especially for tapping into the Southeast Asian market vibe. Comparing these platforms lets you balance cost, quality, and uniqueness. It’s the best of both worlds->boosting your profits while making your product pop.
Let's uncover the secrets behind the best-selling products on Amazon.
Here’s what’s special about these best-sellers:
- They’re Priced Right: Most of these items are pretty wallet-friendly, usually under $50. This means you can stock up without spending a fortune, like buying $1,500 worth of baby wipes instead of risking $15,000 on high-end headphones. Lower price, lower risk.
- Buyers Keep Coming Back: Lots of these items are things people buy over and over, like baby wipes, yearly antivirus software, the newest tech gadgets, or gift cards for every kind of celebration.
- Evergreen: Some products are just always needed, no matter the season. Think of things like baby wipes or home safety items. Sure, during the holidays, toys and decorations might spike in sales, but these everyday items are constant sellers.
- Great Reviews: Each product here has really good reviews, at least 4 stars.
- Loads of Happy Customers: With thousands of reviews, it’s clear these products aren’t just selling well; they’re also making a lot of customers happy.
5 Key Strategies to Choose Products That Sell
Follow them closely to maximize your chances of success and minimize the risk of heavy losses in Amazon’s competitive marketplace.
Let’s uncover these strategic keys together.
Key #1:
Avoid Competing with Amazon Directly
Amazon has a massive product line, and competing with them head-on is a losing battle.
They can offer lower prices and often control the Buy Box.
Instead, target niche products where you can excel, like serving ultrarunners rather than general runners, or focusing on products for vegetarian swimmers rather than all vegetarians.
Key #2:
Stay Clear of Big Brand-Dominated Categories
Amazon isn’t the only competition; big brands rule various consumer product categories with their reputation, marketing, and budgets.
Avoid these categories.
Instead, focus on niches where big brands aren’t dominant, like specialty toothpaste (e.g., glow-in-the-dark, flavorless) to carve your space. Ensure there’s demand before diving in.
Key #3:
Do the Math – Every Bit of It
Your product must be profitable. Even if you beat the competition, it means nothing if you can’t cover your costs. Crunch all the numbers: manufacturing, storage, packaging, and shipping.
Sometimes, despite a great Amazon opportunity, the math won’t align. Consider Amazon FBA to reduce overhead costs. If it doesn’t work out, don’t dwell on it. Move on to the next product idea.
Key #4:
Size and Weight Matter
Consider the dimensions and weight of the product. Large, heavy items come with higher storage and shipping costs. For example, think about selling athletic shorts—they’re lightweight and easy to ship.
On the other hand, picture frames vary in size and weight, requiring protective packaging. Most top-selling items on Amazon are lightweight and durable, making storage and shipping hassle-free.
Key #5:
Check Amazon Customer Reviews
Customer reviews are crucial on Amazon. Even budget-friendly products need positive reviews for survival. Before investing in a product, review the feedback.
Products with satisfied customers are more likely to result in repeat purchases and fewer returns—these are the customers you want.
Also, consider review volume. Ideally, opt for products with thousands of reviews, indicating their reliability.
However, products with fewer reviews, around 50, might still be promising. Ensure the reviews are genuine, and if so, the product may have potential.
Bonus tip:
Stand Out with Unique Product Variations
Distinguishing your products from the competition can be a game-changer.
Consider these strategies:
- Niche Focus: Instead of generic smartphone accessories, delve into a specific niche like eco-friendly phone cases. Offering unique variations attracts customers seeking something different.
- Social Media Insights: Social media platforms are treasure troves of product discussions and comments. Pay attention to what’s missing or in demand based on these conversations.
- Customer Reviews: Check out product reviews on websites to understand what customers are saying about similar products. Identify recurring themes in their feedback to uncover valuable insights. By exploring these avenues, you’ll uncover opportunities to provide distinct product variations that resonate with customers.
Where to Find Profitable Amazon Products
If you're still unsure about where to discover profitable products, we've got seven methods for you to explore:
- Product research software and tools (JS/ H10/ Keepa)
- Using keyword data
- Outsourcing research (Fiverr/ Upwork)
- Reviewing external marketplaces
- Utilizing the Amazon Best Sellers page
- Leveraging social media for product ideas (TikTok/ IG)
- Checking out the Best Seller links found on Amazon’s product page
Utilize Amazon's Resources
Here are a couple of places on the platform worth checking:
Hot New Releases:
Movers and Shakers:
Most Wished For:
Gift Ideas:
This tool allows you to:
- Analyze the number of users searching for specific keywords on Amazon.
- Delve deeper into each category to identify customer review trends.
- Check out-of-stock rates.
Understand how many sales involve Prime shipping or are sponsored placements.
These resources can provide valuable insights into potential products to sell on Amazon.
Top Platforms for Sourcing Products
When it comes to finding products to sell on Amazon, these platforms have got you covered:
Alibaba:
This powerhouse connects manufacturers and wholesalers worldwide with potential buyers. It’s perfect for bulk orders, offers a wide product range, and allows negotiations on prices and minimum quantities – ideal for scaling your Amazon business.
AliExpress:
Focused on retail sales, AliExpress is great for small product quantities and even supports drop-shipping. It’s beginner-friendly, allowing you to purchase single units, test product demand, and ship directly to customers. Perfect for Amazon sellers starting out.
Lazada:
Don’t forget about Lazada, another fantastic platform for sourcing products to sell on Amazon. With its extensive reach in Southeast Asia, it’s a valuable addition to your sourcing options.
Third-Party Product Research Tools
These tools assist in keyword research, database browsing for top-selling products that match your criteria, finding product suppliers, and comparing your prices with other sellers.
By leveraging these external resources, you can gain a more comprehensive understanding of potential products to sell on Amazon.
Final thoughts
Wrapping up, here’s a streamlined summary for launching your product on Amazon successfully:
- Generate excitement before your product hits the market.
- Carefully control your shipping, storage, and maintain healthy profit margins.
- Do in-depth research on your product niche and the keywords you’ll use.
- Fully optimize your Amazon listing with a catchy title, bullet points, clear images, and a detailed description.
- Monitor and adjust your keywords based on their performance.
- Use Amazon’s advertising options to improve your search ranking.
- Always have enough stock ready to meet customer demand.
- Use social media, advertising, and influencer partnerships to bring traffic to your Amazon listing.
- Motivate your customers to make purchases and share their reviews.
For extra support, our team is available at support@dragon-dealz.com